Wisdom from Rapaille

Emotions are the keys to learning, the keys to imprinting. The stronger the emotion, the more clearly the experience is learned. Emotions create a series of mental connections that are reinforced by repetition. These mental connections, or highways condition us to see the world in predictable ways. They are the path from our experience of the world, to a useful approach to the world. Safety. Happiness. Well being.

 




  
  

Clotaire Rapaille. The Culture Code.